As part of Bridge Course Tie up for the subject Sales Management for PGDM Marketing students, two-day session was organized on 23rd & 24th March 2018 on “Executive Sales Programme”. Ms. VenittaTauro, Training Consultant with Dale Carnegie delivered this session. The training outlined the content and methodology that significantly enhanced students’ quality and augmented the efforts undertaken by TIMSR to create employable talent. The program covered Master Concepts and Fundamentals in Personal Selling, complete understanding of the Sales functions and understanding the sales process in the context of BFSI, FMCG, IT, Manufacturing, Retail and Supply Chain Management industries.